Operation Bacon Salt

It’s hard to say no to bacon—and now there’s a no-guilt way to satiate your cravings. Bacon Salt is a zero calorie, zero fat, vegetarian, kosher, gourmet seasoning that makes everything you put it on taste like real bacon...for real. Launched not even a year ago on a $5,000 win on America’s Funniest Home Videos, the Bacon Salt partners initially relied on viral marketing to get the word out about the product. (Check out Bacon Salt’s MySpace and Facebook pages.) But they’re not content to sit back on their overwhelming success. The partners have initiated Operation Bacon Salt. Since October, they have been donating Bacon Salt to troops in Iraq and Afghanistan. Because pork is illegal in Muslim countries, Bacon Salt, which has no meat in it, gives the troops the taste of bacon they crave. -Denise Shoukas

Denise Shoukas is a regular foodspring.com contributor and is the author of foodspring’s food forager blog.